DJ Beat Records Scandinavia AS was formed in 2000 as a joint-venture
between DJ Beat Records from Switzerland and Voices Music & Entertainment AS (Norway).
The company’s mission was to license dance repertoire for the
Scandinavian market. DJ Beat Switzerland was going to do the
A&R function while VME was going to handle the marketing &
promotion.
In beginning of 2004 DJ Beat Records Scandinavia AS became a
100 % VME owned subsidiary. From the same year the company
started to focus on TV-advertised dance compilations.